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FUNDESEM discusses how e-mails are overtaking face-to-face interaction.

by Chloe Bustin - Wednesday, November 16, 2011

FUNDESEM Business School recently held a talk by one of their very own lecturers, Alvaro Gonzalez-Alorda, discussing the issue of e-mails overtaking face-to-face conversation as the main form of interaction in modern day society.

The lecture was centred around Alorda’s recently published book, "El talking manager. Cómo dirigir personas a través de conversaciones”. The book explores the key steps and tools needed to improve face-to-face interaction, discussing the benefits that conversations have and their role in inspiring and motivating friends, team members or colleagues as well as generating more enthusiasm.

The talk, which took place at FUNDESEM’s main campus in Alicante, focused on the importance of human interaction in a working environment and highlighted how people in leadership roles can optimise work output through dialogue with their teams.

Alorda stresses that over the past decade the growing tendency to replace personal conversation with e-mails is destroying efficiency and harmony within businesses, not only in Spain but throughout the world. The quality of interaction is worsening and relationships are therefore deteriorating. He maintains that conversation and dialogue aids in unleashing innovation.

Alorda is a professor at FUNDESEM, as well as other business schools throughout Spain and America. The book is bilingual which is intended to promote the use of both Spanish and English.


Keywords: FUNDESEM Business School, Alicante, Spain, Spanish, Spanish society, Alvaro Gonzalez-Alorda.

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